Stand Out: Company Finds Niche in New Media

Clay McDaniel, co-founder of interactive marketing firm Spring Creek Group, answers our questions.

Parents swap baby gear on Zwaggle.com

Zwaggle as a "share" vs. "buy" eco-friendly parenting option for socially responsible parents.

Must you 'know' your market, really?

Entrepreneurship, knowing your market, and Zwaggle.com

How Many Site Hits? Depends Who's Counting

Even though online advertising is growing fast, that growth is being stunted, industry executives say, because nobody can get the basic visitor counts straight.

Social Media Management (SMM) and Marketing spending on the rise

Great news for specialty agencies, social media focused technology solution providers, and forward-thinking marketers in general -- a new survey reveals overwhelming interest in increased spending on social media for brand management, awareness, and demand gen in 2008.

The New Advertising Outlet: Your Life

Huge amounts of advertising money are flowing out of the traditional media and into alternatives — even as ad budgets in general are growing.

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Spring_Creek_Group

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Spring Creek Group is a boutique Web marketing agency located in the Pacific Northwest which specializes in online brand awareness and demand generati …

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